Organization of a press conference is one of the most effective ways to draw attention to the event, to cause a public outcry. In America such services are provided by the company Svase. Agency specialists know exactly how to make information meetings with journalists were the most effective and achieve the desired result. We will take care of all the hassle of organizational issues, so you can focus on preparing quality content for the press.
Press conferences
The format of direct contact with journalists is suitable for covering most newsworthy events: a socially significant event, the presentation of a new product or service, or the smoothing over of a crisis situation. Direct contact with reporters will help to get the necessary publications in the media and improve the business image of the company or a public person.
But for everything to go according to a preconceived plan and without screw-ups, use the services of a communication agency whose employees will go through all the stages of preparation at the appropriate level and make sure that your press conference will be a memorable event, and not an event “for show”.
Features of the organization of a press conference
At the beginning of a press conference, all participants are introduced. Then newsmakers give their speeches, telling the representatives of mass-media about the topic of the conference. Then follows a question-and-answer session: the journalists clarify the information they have received and the speakers give their comments.
Often the event has a discussion format. At long conferences a coffee-break is envisaged and at the end all participants are invited to a buffet.
To ensure that each of these stages goes as planned, it is worth to leave the responsibility for the preparation in the hands of professionals of Svase agency. We can anticipate possible difficulties and prevent problems in the process of communication between speakers and reporters.
The cost of the organization of the conference
Cooperation conditions are discussed individually with each client and greatly depend on the features of the press event. The cost is determined by the total amount of work to be done and the time required to complete it.
For understandable reasons, an urgent gathering of media representatives and related services will require the use of additional forces and the participation of more staff. A pre-planned event will be less expensive.
Our team can take care of all phases of preparation and control of the event. We will make an accurate cost estimate which will show all the costs without any hidden costs or overpayments.
Stages of organization and holding of a press conference
- Meeting with the customer, discussion and approval of basic issues.
- Selecting and renting premises.
- Decoration of the main site, foyer and buffet.
- Selection of menus and organization of catering.
- Required technical support: lighting, sound, computers, simultaneous translation, online broadcasting, Wi-Fi connection.
- Preparation of handouts – press packs, booklets, souvenirs.
- Maintenance of the press conference directly at the site – control of movement, moderation, assistance with video broadcasting etc.
- Press conference information support – preparation of press conference database, sending invitations to reporters and their accreditation, coordination of work and interaction between all services, mailing press releases and announcements in Internet etc.
Why You Should Turn to Us
An important informational occasion is coming up? Do you need to organize speakers and invite journalists? Ask our agency! Conducting briefings and press conferences – one of our activities.
Svase Event has all the possibilities to organize and conduct your event at the highest level.
Namely:
- developed material and technical base;
- Coordinated team of experienced professionals;
- A large stock of creative ideas and the constant generation of new ones;
- the optimal cost of services;
- attentive attitude to all the wishes of the customer.